DATACRAFT

“Analytics storytelling” is a very popular topic. Lots of people talk about “storytelling with data”, but rarely have I ever seen true...

It is inevitable that sooner or later you’ll run into a manager that seems to manage by chaos. These people are easy to see. They often...

Every so often I find an article about web analytics that is a great reminder of something. This article by Sayf Sharif does a great job...

1. Have Clear Measurable Objectives Objectives are what you are trying to achieve. They are what you aspire to. They usually take time...